EarthColor
For over 30 years, EarthColor has led the way with innovative print communications and supporting technologies. They have also been ranked the #1 most sustainable and forest-friendly printer in North America for the third year in a row by Canopy’s Blueline Ranking.
The Vision
Marketing print collateral as a service.
We were invited to partner with EarthColor in developing print collateral to educate their clients on the capability and innovation available through a newly acquired printer.
The Solution
Sensational design.
Through a creative brainstorm, the Lemon Ad team envisioned an accordion folder shipped to each client, with print collateral subsequently sent to educate them on available printed textures and embellishments. Each mailer would be color-coded to fit into a designated pocket of the accordion folder.
The Results
Cost savings & consistent creativity.
By contracting Lemon Ad as their full-service design team, EarthColor saves significantly each year over the cost of an internal design team. They also gain a wider net of creativity and diversity in design styles.
Services Provided
Strategy | Print Design